Welcome to antitechwriter.com
Helping You and Your Customers Succeed Together
Traversing today's communications technologies can be like walking in a minefield of options: online forums on the left, wikis on the right, social media all around. We've got all this great technology for reaching out to our friends, colleagues, and customers. But how can we harness these technologies and make use of them for everyone's benefit?
Things are changing for businesses that provide products and services to their customers over the Web. The customers need technical assistance before, during, and after the sale. The lines between Marketing, Sales, Deployment, and Support are blurring. Often the corporate web site is also the portal into the product or service, which may include another portal into Customer Support. Social media connect customers and businesses in a more open and personal way than ever. CEOs are talking directly to their customers and employees in real time with blogs, forums, Facebook, and Twitter tweets. Customers are helping design and build the products they use.
This blurring of lines combined with an expectation of transparency into the business presents a challenge to traditional communication techniques. User assistance isn't just a set of HTML help files or PDF documentation anymore, delivered once the product has completed its development cycle. Marketing literature isn't just a slick Web site and colorful brochures. Instead of providing a lot of written documents, businesses now are delivering shorter, more direct types of communications, often in the form of social media updates, desktop videos, targeted FAQs, and forums.
For small and medium-sized businesses, keeping technology communications professionals on staff can be very expensive. At AntiTechWriter.com, our mission is to help you achieve your goals of providing high-quality communications about technolgy to your customers, while saving on the overhead of direct employees.
By providing the marketing and technical communications you need using emerging communications technologies delivered as an on-demand service, AntiTechWriter.com helps you achieve the goal of making your customers more successful by providing them with up-to-the-minute understanding of your products and technologies, while helping you keep expenses under control.
We hope you'll check out our services and contact us at This e-mail address is being protected from spambots. You need JavaScript enabled to view it , if we can help provide the higest quality communications strategy and content to you and your customers.
